Sanjeev Nachiappan, born and raised in Los Angeles, bypassed film school for entrepreneurship and quickly found success in e-commerce. With a business model focused on dropshipping and influencer marketing, Sanjeev made $10,000 in just two months. Though not enough to leave college, it fueled his ambition.
A reserved student at San Jose State University, Sanjeev spent countless hours in his dorm room, learning from a mentor and sharpening his e-commerce skills. It was so rare he left his dorm room that when he did leave, the student’s on his floor didn’t know he went to their college. Within five months of complete and utter focus, he had grew his eCommerce dropshipping business, The Forever Bracelet, to 1 million dollars in revenue. This milestone propelled Sanjeev to leave college and move into a West Hollywood Hills mansion with e-commerce entrepreneur Mikey Kass and stock trader Sukhwinder Narr.
Unexpectedly, the lavish parties hosted at the mansion would become a turning point for Sanjeev. As he mingled with famous influencers, they were impressed by his success and living situation. This led to new business ventures and a shift in Sanjeev’s approach – from paying influencers upfront to sharing profits without upfront fees, eliminating business risks.
Sanjeev’s first influencer partnership yielded $225,000 in a month, an unprecedented amount for the influencer. Word spread like wildfire, and Sanjeev soon managed 11 e-commerce stores simultaneously. He then founded Exchange Media Ventures, an influencer-focused global media conglomerate, leveraging his strong connections to secure brand deals from Fortune 500 companies and build DTC eCommerce brands instead of 3PL dropshipping businesses.
With over $10 million in revenue so far, Sanjeev’s upcoming rebranding of Exchange Media Ventures aims to revolutionize influencer marketing. As he prepares to launch in October 2023, Sanjeev Nachiappan is undoubtedly a rising star in Hollywood and is ready to compete with the world’s largest talent agencies in the world like WME and CAA.